What is the ‘Greenest Capital’ Challenge?
On several occasions this past summer the Honourable Catherine McKenna, Minister of the Environment and Climate Change and the MP for Ottawa Centre, has challenged the community to organize behind a call to become the greenest capital city. In late July several organizations came together to start thinking about what this could mean to our community.
For many this represents a great opportunity to rally the whole region behind a common cause with many potential benefits. In our first meeting we discussed how it could be part of destination development and a visitor experience. We also considered its potential positive impact on economic development and employee retention. And of course it goes without saying that we all recognize the environmental benefits that directly connect to healthier communities, socially vibrant places, less car congestion and better green spaces.
The challenge will be in getting people on board. We are looking for support from businesses, organizations, our higher education facilities, governments, utilities and community groups. We need to think about how this kind of a challenge can be harnessed to recognize the ways in which Ottawa-Gatineau are already great and to nudge us in the direction of making practical improvements.